SBC Fulfillment
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Recession brings options for holiday consumers
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| 2009.12.19 03:44:52 | |
 by Angela Cavallari Walker The National Retail Federation's 2008 Holiday Consumer Intentions and Actions Survey, conducted by BIGresearch, says U.S. shoppers will be driven by price and alternatives to credit cards when making holiday buying decisions this year. "With major credit card issuers tightening their lending standards and with shrinking consumer credit lines, some people may not have the disposable income, access to credit cards or the ability to qualify for customary financing in order to purchase," says Richard Carrano, President and CFO for Purchasing Power. Atlanta-based, Purchasing Power offers a unique approach to spending this holiday season. The buying program which is available to individuals through participating employers and organizations allows employees to pay for name brand products through payroll deductions. "Our program offers a safe, reliable alternative for employees to continue to purchase much-needed gifts for the holidays," says Carrano. Participants can shop, order and ship high ticket items such as home appliances, electronics and computers. Unlike traditional layaway plans where items would need to be "payed off" before leaving the store, these products are shipped directly to your front door within a few weeks of ordering. Hot-ticket items such as the Nintendo Wii game console continue to dominate holiday wish lists. "Purchasing Power has seen a record-breaking holiday selling season this year. Some of the hot products have been gaming, mp3 players, laptops and cameras," says Carrano. To meet this demand Purchasing Power joined fulfillment provider, SBC Fulfillment to store additional overflow products. SBC’s 60,000 square feet of warehouse space is strategically located near Atlanta’s Hartsfield-Jackson International Airport and in the heart of Atlanta's business district. "We want to ensure that our clients and their client’s orders are stored and ready to be shipped at a moments notice," says Brian Schoenbaechler, President for SBC Fulfillment. While the recent economy may have presented consumer challenges it also created opportunities. Tags: holiday | fulfillment | recession | consumer | economy | outsourcing | storage Hits: 1164 |